True or False: Budget is part of the campaign settings

True or False: Budget is part of the campaign settings

• A. Not applicable
• B. True
• C. False
• D. Not sure

Answer: (B)

Budget is part of the campaign settings because it defines how much you’re willing to spend and how delivery is paced across the entire campaign. When you set up a campaign, you specify a daily or total budget along with targeting, schedule, and bidding. These elements together determine how often and where your ads are shown, while keeping spend within your limits. This is why the statement is true: the budget is a campaign-level setting that guides overall delivery and cost.

Budget is part of the campaign settings because it defines how much you’re willing to spend and how delivery is paced across the entire campaign. When you set up a campaign, you specify a daily or total budget along with targeting, schedule, and bidding. These elements together determine how often and where your ads are shown, while keeping spend within your limits. This is why the statement is true: the budget is a campaign-level setting that guides overall delivery and cost.